How do you launch a digital impact investing platform?
by “Inyova”
Inyova is the leading impact investing platform. It has set itself the goal of creating financial practices that benefit not only the financial industry, but also people and the environment. Inyova makes it easy even for financial novices to invest in a sustainable and responsible future, so that climate change and the arms industry are no longer promoted, but rather new energies and equality.
Winner
What hurdles does the impact investing platform remove?
The current impact investing landscape lacks an offering that is equally attractive to financial novices and experienced investors. Investment opportunities in credible and transparent investments are rare. Many sustainable financial products continue to invest in oil and tobacco companies.
The small print on the use of financial products and the high initial investments also deter many potential investors and thus prevent numerous investment opportunities. In addition, access to such offers is often complicated for financial novices and the composition of the share portfolio is not transparent.
How did we support the development of the impact investing platform?
The fast-growing start-up Inyova needed advice on project methodology and software architecture at an early stage of the company’s foundation, as well as support with software development for a future-proof and scalable impact investing platform. We advised Inyova comprehensively on the development of its platform. The expertise included user experience design, tech architecture and development methodology. A software development team supports the continuous further development of the platform. At the same time, it was necessary to implement the numerous regulatory provisions that arise when operating such a platform, which include not only legal but also technological aspects. This included, for example, connecting the platform to various third-party systems.
Switzerland’s first fully digitalized impact investing platform creates personalized investment strategies that take into account the investor’s values and risk profile. The platform impresses with its ease of use. A personal account can be opened quickly and without the hassle of filling out countless forms. With just a few clicks, the individual investment strategy can be created from a variety of subject areas and is one hundred percent customizable. This means that securities or companies can be exchanged at will if they do not correspond to your own values. Thanks to daily risk reporting, investors also gain full transparency about their equity portfolio and the fees and costs incurred.
Broad audience, big impact
The rapidly growing number of users proves Inyova right: a broad audience is interested in impact investing. Young parents who are concerned about the future of their children or sensitized millennials use Switzerland’s leading impact investing platform, as do baby boomers and pensioners. They all increasingly want to set an example and entrust their money to Inyova’s impact investing platform.
The entry threshold for interested investors is also low: an investment is possible with a sum of just CHF 2,000.
”As a young company, we have benefited from Panter's extensive experience in digital service development right from the start. This expertise has enabled us to build our own team of developers and a sustainably scalable product.
Sergi ArmengolTech Lead Inyova AG
Martin Mächler, Partner
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