Speakers: Christian Kramer, Martin Mächler
Moderation: Roberto De Bonis
Location: Colab & Café Auer & Co.
The innovative solution for climate-friendly nutrition
The last pan.talk of the year was dedicated to an essential topic this time: How can digital solutions help to promote sustainable nutrition? Christian Kramer, CEO and Co-Founder of FOOD2050, and Martin Mächler, Partner and Co-Founder of Panter, presented FOOD2050, an innovative response to the growing challenges in the food service industry. Their approach is a menu guidance system for consumers and restaurants that provides comprehensive information on meals to support climate-friendly and environmentally friendly nutrition and optimize operational processes.
Challenges in the gastronomy sector
The food service industry is facing major challenges: Rising costs, changing consumer needs and stricter regulations are putting gastronomy businesses under pressure. At the same time, expectations of sustainability and transparency are higher than ever. In particular, the reduction of food waste, the optimization of supply chains and the promotion of healthy consumption habits require innovative solutions.
FOOD2050: A digital solution for sustainable nutrition
FOOD2050 addresses these problems with a data-based approach. The platform enables food service businesses to measure and communicate the ecological and health impact of their offerings. FOOD2050 is also based on the scientific principles of the Planetary Health Diet, which promotes a balanced diet: more plant-based foods, fewer animal products and less highly processed foods.
From theory to practice: successful implementation
FOOD2050 proves its success with impressive figures: More than 200,000 users in just one year, which means an annual CO₂ reduction of 14%. According to a study published in the International Journal of Environmental Research and Public Health, food costs could generally be reduced by up to 10% by adapting to the Planetary Health Diet. This shows that a sustainable diet not only makes ecological sense, but also economic sense.
Conclusion
The pan.talk made it clear that sustainable nutrition is not only a necessity, but also an opportunity to strengthen your own brand and win the loyalty of consumers. With solutions such as FOOD2050, the transition to greater sustainability is feasible – for companies, consumers and our planet.
If you would like to find out more about FOOD2050, you can read our success story.
